Continuing on part 1 of our Search Engine Optimization post that talked about optimizing your pages to be easily indexed/searchable by search engines, today we’re going to focus on another critical part of optimizing your website — getting links. As discussed in part 1, getting top positions in the past was often as simple as [...]
Teal Aardvarks? Read on; you’ll understand! In general, there are two important aspects of optimizing your site to achieve top natural/organic rankings within major search engines: 1) page optimization and 2) link building. While there are ultimately many, many additional considerations built into the search engines algorithms (complex “formulas” that help determine where a site [...]
To make the process of shopping and navigating your web store, it often makes sense to have a persistent listing of your product categories within the navigation area on your site. While most of the templates provided by PDG have this functionality already present, how do you go about adding something similar to an existing [...]
A recent study from Forrester Research, Inc. found that one of the number one reasons that online shopping "holdouts" resist shopping online is because they want to see things before they buy them. An amazing 40% of holdouts stated this as the #1 reason they don’t shop online. There is little dispute that investing the [...]
No, we’re not talking economic stimulus packages here on the PDG blog. We’re talking about PayPal users. Seemingly every second there are thousands of eBay auctions ending, and how are the vast majority of the winning bids paid? You guessed it, PayPal! Now, wouldn’t you like to be able to tap into the billions of [...]